Pike Withers had designed showrooms for CULT in Sydney, Melbourne and Brisbane. While each showroom has been individually designed to reflect its immediate surroundings they are all linked by signature key features that were created by Pike Withers for CULT with the initial Melbourne showroom design in 2001. All showrooms were treated as gallery spaces to best display CULT’s distinct furniture range.  The central focus of the 700m2 Sydney showroom is a weathered steel wall flanking a series of white furniture platforms that eventually flow into a new central staircase.